BlueOrangeGraphics
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BRUNOTTI summer

I have enjoyed working on numerous collections for Brunotti sports lifestyle brand. From initial ideas, to moodboards and collection graphics, trims, allover surface pattern prints, both men and women. Working ahead of the market by 12 to 15 months, plus a young-minded customer, is the foundation for a sparkling and creative commission, every single time. No boundaries, hang loose.

BRUNOTTI summer

• Brand Identitiy

• Creative direction

• Price build-up

• Mood&Color boards

• Development

I have enjoyed working on numerous collections for Brunotti, a lifestyle sports brand. From initial ideas, to moodboards, collection graphics, trims, allover pattern prints, both men and women. Working ahead of the market by 12 to 15 months, plus a young-minded customer, form the foundation for a sparkling and creative commission, every single time. No boundaries, hang loose.

 
  

  

For all (technical) fabrics, sometimes densely woven and suitable for detailed (digital) prints, I crafted strong and appealing AllOver surface pattern prints. Besides aesthetics, a very important feature of these designs; all elements are logically layered in files and ready to color match the different color lines within collections. 

Elements can be taken out and be re-used in other garments in different techniques, like embroideries or in placement prints. My AllOver pattern prints can be used to pull together a collection, matching different pieces and creating a visually strong block in the racks for wholesale and retail.

 

A wide range of trend-led products, sold from different shops in different ways, need distinctive and inventive concept. The upgrading of Brunotti into a luxury lifestyle brand 

needed a strong focus on graphic translation, like the development of this clean preppy style with quality materials like damasque woven labels and well balanced artwork. 

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